Association of Tourist Attractions in Kent

The Association of Tourist Attractions in Kent was formed in the 1980s to provide an independent forum for the operators and owners of visitor attractions in Kent. The Association now has around 100 members representing attractions ranging from those that only open for a few days a year to large world-famous establishments.

Following a competitive tender, Fever were tasked with the design and implementation of a new website for ATAK (www.kentattractions.co.uk) that better meets its needs and that of its members. The new site focuses on providing a sophisticated user experience which understands what visitors will want from the site and delivers it to them quickly and effectively. The site allows ATAK to pass the responsibility of updating the majority of content to its individual members, thus freeing up their own resources. This has been carried out via a Content Management System built into the site.